CACTIVATE is a plug-and-play, autonomous marketing solution for small and medium-sized businesses and the first solution to fully supercharge the real-time prediction, creation, and optimization of new campaigns, ad sets, and ads. The company’s platform uses artificial intelligence to manage a business’ ads on Facebook and Instagram. CACTIVATE’s AI predicts a businesses’ best audience demographics, interests, lookalike, and retargeting strategies. Creating and managing campaigns is simple and automatic via CACTIVATE’s customized user dashboard. The platform auto-generates weekly and monthly reports with the most important metrics to help make data-driven decisions on how to improve. Users can easily understand the best performing creatives, audiences, interests, and their relationships with each other. CACTIVATE prides itself on being small-medium business friendly.